this groundbreaking book, Dr. Richard Peterson, a psychiatrist and financial practitioner, dives deep into the world of neurofinance—the intersection of brain science and investing. Inside the Investor’s Brain reveals how emotions, cognitive biases, and psychological triggers shape the way we handle money and make investment choices.
Using insights from neuroscience and behavioral finance, Peterson explains why even smart investors make irrational decisions and how understanding these patterns can lead to better results. The book combines case studies, scientific research, and practical advice to help readers recognize their mental blind spots, manage risk more effectively, and improve their decision-making under stress.
This is an essential read for anyone who wants to become a more mindful and strategic investor by mastering the mental game of investing.
